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If photography is your passion, ProFusion 2011 is where
you want to be. It’s a gathering of the brightest minds, of breakthrough
products, and a cast of the industry’s leading trailblazers.
WHEN & WHERE
Profusion Pro Photo Expo 2011
Toronto Congress Centre
June 17-18, 2011
THE THEME FOR 2011
THE ART,
BUSINESS & TECHNOLOGY
OF IMAGING
Join us for a celebration of creative excellence
Deep down you know it’s true. The tools – as wonderful as they are – aren’t your motivation for waking up every day and strapping on a camera. Oh sure, it’s nice that ISOs are going up, price per pixel coming down, that printers are printing truer and workflow is flowing easier. But at the end of the day, these aren’t the things that send a tingle up the back of your neck or force the hair on your forearms to stand on end. It’s the image. It’s what the image says, the reactions it generates and the emotions it stirs. That’s the art. And that’s what you’re in it for. The tools change but the artist will forever remain devoted to the image. We invite you to join us at ProFusion Pro Photo Expo 2011.
SPECIAL EXHIBITIONS
: a 20-year retrospective of PhotoSensitive projects will be on display during ProFusion 2011. Photosensitive raises awarenenss to a wide variety of social issues by harnessing the power of imagery and the projects cover a wide variety of subjects, from the very first - homelessness, to the most recent - cancer. Photos have been drawn from 10 countries, spanning three continents.
Jessica Gorlicky: In an exhibition that promises to be part performance art and part demonstration theatre, Toronto artist Jessica Gorlicky and the Witz Apple Training crew are teaming up for a real-time digital workflow showcase.
a Vistek-sponsored exhibition, showcasing 40 years of Juno Awards & Canadian musicians.
Films from the 2011 festival, Ontario’s one and only annual international independent film Festival showcasing films directed by women.
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Sharing Knowledge
MASTER LECTURES
Join us for our Master Photographer Lectures. This year, to celebrate our theme "The Art, Business and Technology of Imaging", we have invited some of the best image makers in the world to share thier experience.
&informative Pro Seminars on offer during ProFusion 2011. With the best & brightest talents in the industry being showcased, you'll take home a wealth of wisdom in the latest gear, the hottest tips & techniques and a bit of insight into what's right around the corner.
PRODUCT DEMO THEATRE
Why fight your way through a throng of fellow video aficionados who’ve clamoured around a manufacturer’s booth in hopes of catching a glimpse of this season’s hottest gear?
The ProFusion Demonstration Theatre brings all the latest technology into an old-school theatre atmosphere with informative and up-to-the-point demonstrations from all the industry leaders. You won't miss a single new item. But you will see it ALL - from the best seat in the house.
And, for those in the mood for a little retail therapy, the ProFusion Retail Pavilion will be open to assuage and calm that desire to take home some desirable bits of gear and tech. Special Event savings along with exclusive ProFusion offers will be on offer throughout the show.
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With a mandate to “continually raise the ‘bar of performance’ while supporting and integrating the fast changes that occur with technology in the film and video industry,” Witz is a perfect fit with ProFusion’s mission to bring together the worlds of HD video capture and accessible post production.
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